Arosa Bear Sanctuary wins audience award

This year, the Goldbach Crossmedia Award has been expanded by an additional prize. In addition to the previous award, the Audience Award, for which the Arosa Bear Sanctuary was nominated, was presented for the first time. During several weeks, the Swiss advertising industry was able to vote for its favorite campaign. Almost 1600 people gave their vote - The clear winner is the likeable Arosa Bear Sanctuary with 18 percent of the votes.